Creating Airstream Supply Company, An Editorial Commerce Brand, With Gutenberg and React

Presentation at WordCamp for Publishers 2019 in Columbus, OH on August 08, 2019

An exploration of the operational and technical journey behind the creation of Airstream’s new retail brand: Airstream Supply Company. Includes an overview of the technical architecture used to capitalize on the bleeding edge of WordPress as a semi-headless CMS using the new block editor “Gutenberg” for an enterprise eCommerce site with redis caching, Reast component libraries, server-side rendering and GraphQL.